Allegro and SUUS allow you to sell large items, including delivery and installation

Allegro is launching a pilot of a new service: Allegro XL—a delivery method for large and heavy items, developed in collaboration with Rohlig SUUS Logistics, Poland’s largest logistics operator. Thanks to this, customers will be able to order oversized items through Allegro Smart! and optionally add extras to their order, such as carrying the item inside, unpacking, assembly, installation, and pickup of used equipment. The new service will remove one of the most significant barriers* to the growth of online sales of large products and open up this market to thousands of Polish companies. 

Currently, selling large and heavy products (heavy & bulky) online requires costly technological and logistics infrastructure, which until now has mainly been available to the largest specialized retail chains. For smaller companies, independently organizing transportation, carrying items into the customer’s premises, installation, or returns meant high costs and a lack of full control over the final customer experience. As a result, thousands of entrepreneurs have been unable to fully capitalize on the growing interest in purchasing oversized products online.

The new Allegro XL service will help solve this problem. Entrepreneurs will be able to offer buyers comprehensive delivery of heavy and oversized products without having to build their own logistics infrastructure or sign individual agreements with carriers. Companies will gain access to attractive transportation rates, nationwide coverage, and a flexible cooperation model with Rohlig SUUS Logistics. As a result, selling large products will become easier and more profitable, while all the tools needed to manage deliveries will be available directly on the platform. Sellers will also benefit from co-financed deliveries under Allegro Smart!, while Allegro will handle comprehensive claims and complaint management.

For more than 25 years, Allegro has been providing Polish companies with the technology and scale that enable them to compete effectively with the largest market players. Now, as the only marketplace in Poland, we are opening up another part of the market for them, worth, according to our estimates, as much as PLN 10 billion. Allegro XL will allow entrepreneurs selling large and heavy products to offer customers a standard of service that previously required their own costly infrastructure. We are removing the logistics barrier, but the impact will be much broader: thousands of companies will gain a real opportunity to increase sales and reach customers throughout Poland. We believe that more convenient delivery will become an important driver of the further development of Polish e-commerce,” says Igor Caban, VP of Delivery Experience at Allegro.

Logistics that gives entrepreneurs scale

Rohlig SUUS Logistics, one of the leading logistics operators in Central and Eastern Europe, will be responsible for deliveries under Allegro XL. Its capital group includes SUUS EXPERT, a company specializing in value-added last-mile services. The partnership combines the scale of Poland’s most popular shopping platform with the experience of a partner providing comprehensive handling of heavy and non-standard products.

Value-added last-mile services help build a competitive advantage. Buyers increasingly expect products not only to be delivered, but also carried inside, installed, and prepared for use, with old equipment collected for disposal. Such a comprehensive service model translates into greater satisfaction with the entire purchasing process and, consequently, supports business growth. This is why, together with Allegro, we are creating a solution that can change the way large products are sold in Polish e-commerce. By combining our competencies, we also want to enable smaller companies to offer customers delivery with additional services in a predictable, convenient, and easily scalable model,” says Rafał Niźnikowski, Domestic Distribution Director, Rohlig SUUS Logistics.

Allegro is currently launching tests of the new delivery method. Allegro XL will be made available to the first sellers and buyers within the next few weeks. Initially, the solution will cover the Electronics and Consumer Electronics & Home Appliances categories, and in the following months it will be gradually expanded to additional categories such as Home & Garden and Sports & Tourism.

Convenience that buyers expect

The potential of online sales of large products is significant, but its growth has so far been limited by delivery-related barriers. Research conducted by Minds & Roses shows that as many as 70% of people purchasing large household appliances and consumer electronics, furniture, or building materials expect professional value-added services accompanying delivery. The most frequently cited obstacles include high delivery costs, the risk of product damage, and the difficulty of arranging returns.

Allegro XL, as part of Smart!, will address these needs by offering basic delivery at no additional cost and the option of selecting a convenient delivery day from a delivery calendar. When placing an order, customers will also be able to take advantage of a range of conveniences at attractive prices, including reserving a four-hour delivery time window or choosing additional services. Neither the seller nor the customer will need to contact the carrier or separately arrange carrying in or installing equipment.

Thanks to the inclusion of the new delivery method in the Allegro Smart! program, buyers who meet the applicable conditions will benefit from free deliveries and returns. This is one of the most important changes for sellers as well, as it removes one of the most common reasons for abandoning purchases of large products online* and may lead to higher offer conversion rates.

*“Heavy & Bulky Product Delivery” study conducted by Minds & Roses on behalf of Allegro (2026).